Business

Writing a Business Plan? 4 Common Mistakes to Avoid

You’ve got a winning business idea. You’re excited, inspired, and poised to take the plunge (congratulations, by the way!). Next step: write a business plan. Unfortunately, Googling “writing a business plan” yields an intimidating 99,600,000 results. There’s an abundance of tips on how to craft executive summaries, marketing plans, and projections. While these are all fundamental Continue Reading